Last week, Oliver Paterson, a director of Mansell McTaggart in Billingshurst, West Sussex, wanted his firm to show its appreciation for the work being done by the NHS in the Covid crisis.

So the 17 branch firm added a thank you message as an image on each of its Rightmove listings.

Last Friday Paterson received an unexpected phone call from Rightmove director, Paul Scott.

He was told that a complaint about the image had been received from another firm of agents in the area and that Mansell McTaggart would have to remove it from all listings.

Somewhat shocked, Paterson told Scott that many other agents, up and down the country, are doing something similar and he could not believe that a rival would complain about the message.

He asked for an explanation of the breach of terms but this was not forthcoming and a subsequent email request to Rightmove went unanswered.

Paterson then took to Facebook, tagging the post with #saynotorightmove.

Readers’ comments to the posting included:

“The world was mad before the pandemic, now it’s just proper mad!”

“They should be thanking the NHS too just like the whole nation is!!”

“I can’t say I’m surprised…did they inform you about any price increases whilst they were on the phone”

Paterson also contacted EYE and in turn we contacted Rightmove.

On Sunday morning, relenting from their previous position, the portal said:

“In usual circumstances the images on listings need to show the property itself, but right now if agents want to show their appreciation for the amazing work the NHS is doing they can do so.

“We’re also running a series of stories on Rightmove to let home hunters know of ways agents are helping in their local community or as NHS volunteers.”

Paterson was pleased to hear of the change of heart.

He told us:

“It’s good news that they have taken a view.”