An outsourced sales progression company is launching a no sale, no fee service – meaning no costs for home buyers if the transaction falls through.

Buyers would have no disbursements to pay, including searches.

Assured Sale and Progression, based in west Yorkshire, is rolling out the offer to all estate agents in England and Wales.

It also says that its new service has been extensively trialled, and is cutting transaction times by around four weeks, to an average of 77 days.

Normally, home buyers have to pay around £300 to £500 on up-front legal costs regardless of whether their purchase completes.

ASAP says that if home buyers instruct one of its recommended solicitors, searches are ordered that day, but will only be charged if the purchase completes.

ASAP says that the speed of getting on with the conveyancing process is also cutting fall-throughs to about 15%.

Richard Megson, ASAP director, said: “Our offer is completely unique to the market. The home buyer benefits because it removes financial risk from the purchase process.

“The estate agents benefit because it speeds up the process – and that means satisfied clients, reduced fall-throughs and getting paid for their service sooner – great news for everyone’s cashflow.

“Sales falling through is a considerable threat, and by offering no sale, no fee searches, we are removing one of the main causes – delays.”