The top ten online estate agents accounted for 4.65% of all new listings in the 14 days to last Friday (April 5).
This is very slightly down from 4.71% during the previous 14-day period, according to The Advisory.
While Purplebricks’ market share of online agency fell for the third period in a row, it still overwhelmingly dominates the online sector despite falling from 69.2% market share of its sector to 66.9%.
In the 14 days to last Friday, Purplebricks took on 2,846 new listings, with a yawning gap between that and the next competitor, Housesimple, with 573 new listings.
Yopa had 481 listings, with another big gap between that and its nearest competitor, Doorsteps, which took on 135 new listings.
Emoov climbed to eighth place in the online league table, but with only 24 new listings.
In last place was easyProperty, with 14 new listings.
Altogether says The Advisory, there were 91,557 new property listings in the last two weeks.
The latest listings make no mention of House Network, recently sold out of liquidation.
https://www.linkedin.com/pulse/real-state-online-estate-agency-sector-2019-gavin-brazg/
Comments (21)
Just thought I’d chuck in a little factoid or two.
In the last 24 hours alone, PB have #RElisted more properties than any of the five lower Agents on the list.
The total of #RElistings for the 14-day period to 5 April was 608 – which is more than the total of ‘listings’ of the highest competitor on the list.
In case anyone gives a fuppenny.
The total of #RElistings for the 14-day period to 5 April was 608 – which is more than the total of ‘listings’ of the highest competitor on the list.
PB = Fraud, fraud, fraud, fraud, fraud ….. FRAUD x 608
There is a common theme with PB …. they are not honest and I do hope their investors wake up and realise they are manipulated.
Easy Property with 14 Instructions. How are they in business???????????
PB were boasting 74% share of the on-line market at the year end and, despite closures of Emoov,Tepilo and HN, it appears that they are not making progress – unless the 74% was simply hype?
Housesimple’s numbers are seriously inflated by the fact they are offering free listings across Yorkshire. Let’s see how they perform when they are charging for their poor service.
Their FREE offering ‘finished’ on 02/04 but them miraculously got extended to 31/08. Must have been such a success.
How can any of the onliners named below the top 3 have a viable financial business with so few new listings ? Surely most of them will go bust in 2019.
>Altogether says The Advisory, there were 91,557 new property listings in the last two weeks.
Interesting. At that rate there will be 2.4 million listing in a year.
Looking at the bar chart there’s something seriously wrong with these figures.
Anyone with an experience of agency will confirm that instructions always increase once the daffodils are out, gardens get some colour and the skies are not so dark.
The market approximates to 10 un-even months not 12
Figures look too high to me but if you think they’re accurate then fine.
Looking like a good 12 months for PurpleBricks according to the figures.
Must be too early for me!! Whats wrong with the bar chart?
Values look too high.
91,557 in 2 weeks and Zoopla don’t have all listings. Something like 3/4 of what Rightmove list and even they don’t list everything.
https://www.propertyindustryeye.com/listings-gap-between-rightmove-and-zoopla-wider-than-expected-investors-told/
Fairly old but Zoopla had 65% of RM listings back then. I saw something more recent saying 75% but I can’t find it now.
So scale the number up and you would be seeing about 120,000 on RM for the last 2 weeks. Look at the bar chart and the average is less than this because of seasonality but even if 100,000 in a 2 weeks on average this would make 2.6 million listings on Rightmove for a year which isn’t the whole market.
Doesn’t look right to me.
Who says those figures come from Zoopla?
ducky did. So it is right.
In duckyland, that is…
The LinkedIn entry which is the source of this article clearly states
“Data taken from Zoopla and Rightmove.”
According to Rightmove, some 103930 properties have been ‘listed’ in the UK in the last 14 days – reducing to 95076 if you discount new homes.
Of course, it DOESN’T discount
#RElistings
#Portaljuggles
and other blatant abuses of portal rules and current legislation. OR unintentional/innocent ones, for that matter.
But you should open your mind, ducky. Take off your purple blinkers and look outside of the purple box.
The world doesn’t revolve around Zoopla.
It just confirms that all the on-liners are a dismal failure with less than 5% after how many years and PB only have 66.9% of that share after how much money (£200m?) spent in the UK? Dress it as much as you like … they are all a failure, just one is the best of a bunchof bad apples in a very very small barrell.
Dear Cyberduck,
Interesting that the top 10 online only listing agents combined couldn’t keep your beloved PB afloat with investors money. But according to you this graph is wrong.
Thanks, but we will take it from here.
Kind regards,
HSEA
2800 instructions for PB, conversion rate of only 35% and a marketing burn rate of £7 million a month……. It’s not over til’ the fat lady sings. Better put the mother in law on standby.
So over 1800 homeowners will fail to sell having paid their fee. Around £2m pi$$ed in to the wind. Nice.
Between how many LPE’s?
600ish (excluding Letters) – but of course they have conveniently dropped the head-count from their website.
Still – 2800ish listings between 600ish LPEs = 4.67ish listings per head – at £150-£200 per listing (LESS claw-backs and an inevitable number of #RElistings being included in the stated figure which they get bu99er-all for…) that’s hardly going to make any of them rich people – even when you add in the add-ons.