Changes appear to be afoot at hybrid agency Yopa.
It is looking for a chief operating officer who will manage the day to day operations of the business and play “an important role in shaping the future strategic direction of the company”.
The candidate must also be “able to transform strategic vision into action”.
The advert says that “Yopa is disrupting the world of estate agency by offering a quality, full estate agency service for a fair fixed fee”.
It also claims that Yopa is the eighth largest estate agency brand in the country.
Backers of Yopa include Savills, the Daily Mail and LSL Property Services.
According to LinkedIn, Yopa’s current chief operating officer is Tim Muir, who has had the title since May 2016, and who was previously head of product at easyProperty and prior to that was briefly at Zoopla after almost ten years at Rightmove.
According to LinkedIn there is also currently an interim chief operating officer at Yopa, Haroon Cassim, who has been in the role since last November.
As well as advertising the post on social media, there is also head-hunting activity for the role.
This is being carried out by the ‘head of talent acquisition’ at the Daily Mail.
Comments (9)
Whats happened to Tim Muir? supposedly the inventor of the great concept. Did they realise he was a snake in the grass?
This company churns though staff like no other. Perhaps they need estate agents back again…. oh no they pushed all of them over the cliff.
looking at the job ad ….bottom of the skills list is estate agent, surely it would help to be the main skill to understand the business….they do not have a clue what they are doing…
“Yopa is disrupting the world of estate agency by offering a quality, full estate agency service for a fair fixed fee”.
The only thing Yopa are positively disrupting is my email inbox with Rightmove partner emails insisting I sell a property they say I took ownership of in 2017. The issue with their statement of property ownership is I was the outgoing property owner not the incoming property owner. The other issue is the local Yopa rep is 15 miles away.
There would have been negative disruption had I used their non-local rep who not being local, gave an appraisal clearly based on the estimates of online valuation tools. Luckily that was all avoided by using a really-local estate agent who turned to their red hot mailing register of buyers. The result is we sold for £75k above what the online valuation tools & Zoopla estimated it at.
The new COO of Yopa as with all similar outfits must accept with clarity of vision that their thinly spread shenanigans is not estate agency.
“Yopa is disrupting the world of estate agency by offering a quality, full estate agency service for a fair fixed fee”
the definition of a fair fee could be quite interesting; the supermarkets selling 4 pints of milk for £1 was very fair on the consumer but not so fair on Thomas’s Dairy or Farmer Barleymo. One of which closed robbing the village of freshly clotted cream and local milk and organic yoghurt so forcing the other to sell their dairy to Tesco for less than it cost him to produce.
(Talking generally now not commenting on Yopa). Investor subsidised fees are not fair. It’s not fair on the investors who have been duped by their own naivety, greed and their fear of missing out ( paraphrase-Bruce). Its not fair on the consumer to duped into buying a service that is not and can not be as described.; Without a register of known and qualified applicants for each property type and each price range being sold its not possible for an agent to fulfil their fiduciary duties as an agent and therefore they are not agent they are intermediaries.
Is this “Misleading”
Yopa is “disrupting” the world of estate agency by offering a “quality”, “full estate agency” service for a “fair” fixed fee”.
Think the ASA need to have a nosey
I thought about this job. I have lots of ideas that I think would help them. I also guess it would be very well paid.
However the part that doesn’t sit right with me is having to sell my soul by taking on a role that uses big company investments to try and destroy many small independent family supporting businesses throughout the country….for the sake of greed.
With a strategy that is default dead (fixed fee), it going to require some vision.
Well seeing as it would take a miracle they’d best check if God is looking for some part time work?
Alison Platt here is a new job for you!!