Franchising firm RE/MAX has lured two agents from its network rival Keller Williams. Both franchise firms are UK arms of global giants headquartered in the US.

Husband and wife agency team Michael and Lucy Joerin, who run Stowhill Estates, have left Keller Williams for RE/MAX, citing its systems and business support.

A statement from the Oxfordshire and Berkshire-based agency said: “Keller Williams offered us fantastic training to get our business launched and we admire the fact that they are undoubtedly disruptors in the industry, bringing US levels of customer service and excellent agent training to the UK.

“However, as our business took off we realised that the systems, models and business support offered by RE/MAX would enable us to take our business to the next level. Not only do RE/MAX have the tried and tested global systems and support in place to help us grow, they also share our vision to expand quickly into Oxfordshire and our collaboration feels like a real partnership, with their ongoing support helping us to achieve our business goals in 2018 and beyond.”

Michael added: “Our decision to join RE/MAX was based on the fact that we want to be disruptors in our market and do things differently from what people expect from estate agents based on their past experiences.

“Between Lucy and I, we have bought and sold numerous properties over the years but were often underwhelmed by the level of service we received from disinterested, distant and sometimes even counterproductive estate agents. With our combined years of sales, public relations and marketing experience, we knew that we could provide a far better service and do it our own way.”

In their first year in operation up to March 2018, Stowhill Estates listed 36 homes for sale worth a combined total of £29.7m.

Michael said: “We don’t operate like other estate agents – we provide a far more in-depth service.

“We haven’t forgotten that at its core, property consultancy is a service driven industry. As property consultants we are committed to guiding our clients through the process of either buying or selling a home from beginning to end, and beyond. The people we assist become a part of our wider family.”