Aspirant new trade body CIELA (the Charter for Independent Estate and Letting Agents) now says it will launch on April 2 – six months later than it had hoped.

It has decided to drop its opposition to the lettings fee ban.

Instead, it sees its new role as policing the industry.

It says that no other organisation is doing this effectively.

According to CIELA, the number one concern among agents is the public’s negative impression of the industry, “caused by the illegal conduct of many small independent agents, compounded by the Government’s failure to enforce existing laws and further worsened by the failure of any existing organisation to take effective action”.

CIELA will provide a free downloadable “certificate of integrity” for compliant agents and also provide a “snitching” facility for agents to anonymously report firms not following regulations.

CIELA blamed its previous failure to launch on lack of support.

It admits it still needs increased support and new members.