The industry should work together to flag up suspicions of any letting agent that is about to go bust or disappear with clients’ money.

The call has come from John Midgley, chairman of SAFEagent, and who heads up property company Touchstone.

John Midgley

He said: “We need an early warning system.

“It is all very well requiring letting agents to have to belong to an approved redress system, but the words ‘stable doors’ and ‘horses bolting’ spring to mind. It is too late if the damage has already been done.

“I would like to see all the stakeholders – tenancy deposit schemes, the membership bodies and insurance companies – coming together on a regular basis to share their concerns.”

Midgley was speaking after last week’s SAFEagent week initiative.

He said: “It went very well, with the emphasis on raising awareness in the regional and local media. A lot of agents took part, and we provided them with a social media pack.”

He said of the SAFEagent scheme that it is “run by agents, for agents, in the interests of consumer protection”.

It currently has just under 3,000 member agent offices, said Midgley, who hopes the number will rise by another 1,000 over the next year.

He said: “We are showing very steady growth. It costs agents £50 to join, which is pretty much what it costs us to send out the marketing material.

“Clearly, we could charge more than £50 and use the budget to grow SAFEagent more quickly. That is something we have considered, but at the moment we are opting for a ‘steady as she goes’ approach.

“The key to it is that, unfortunately, consumer awareness is still missing. Our message, about Client Money Protection, is not an easy one to get across.

“What we would like to say to tenants is that, even if the agent has exactly the property they want, if that agent does not have CMP, then walk away.”

Midgley also told Eye that he plans to “revisit” ARLA – which has never publicly given its unqualified endorsement of the SAFEagent scheme.

He said that after managing director Ian Potter retires in June, he will raise the issue with his successor.

“It is not as though we are in competition with ARLA – indeed, far from it. We are in fact helping to signpost their members,” said Midgley.

“In the interests of the consumer, we should be working closely together.”